Turkish
Even if they are far from the city center residentials with social facilities remain reliable and attractive for the consumer.
Branded dwellings and lifestyles have begun to express much more than an old house in the city. The sector continues its growth trend with this expectation.
For those who want to buy a home, the concept of “housing brand”, which is now as important as the neighborhood, is becoming a concept. At this point, branded housing promises a way of life beyond offering amenities such as playgrounds, hiking and sightseeing areas, indoor and outdoor swimming pools, sports halls, security systems, parking.
The point of choosing a concept, not a building, has become an important determinant of individual purchasing decisions.
After the 1999 earthquake, the new buildings are built in accordance with the new concept of life style and enriched by various social opportunities to support the consumer preferences. According to industry experts, there is an apparent increase in the number of houses built by reliable and highly reputable contracting companies, especially in regions that are well-grounded after the earthquake. Construction companies continue to sign branded sites in different cities. This process not only benefits the sector, it also benefits the economy of the consumer and the country.
Target is to produce 7 million 560 thousand qualified houses by 2023
On the other hand, branded projects bring foreign interests. Foreign investors’ interest in branded housing projects is also increasing. According to the report titled “Real Estate Sector in 2023 Vision”, it is aimed to produce 7 million 560 thousand qualified houses by 2023.
